by Danny Peters | Oct 25, 2020 | All, Customer Journey Mapping, Tips & Tricks, Top Article
When an organisation starts visualizing Customer Journeys, or they develop in the field of Customer Journey Mapping, certain obstacles will arise. It’s important to identify and solve these issues early, as it will allow you and your organisation to work on...
by Danny Peters | Jun 7, 2020 | All, Customer Experience, Customer Journey Mapping, Milkymap News, Tips & Tricks
A strong Customer Experience can provide a lot of added value for your organisation. By including emotions the right way, for example, experiences become more memorable for your customers. Therefore your brand can become more memorable through these experiences as...
by Danny Peters | Jun 7, 2020 | All, Customer Journey Mapping, Planet Customer, Tips & Tricks
In an organisation with multiple Customer Journeys, it can be hard for a Customer Experience (CX) professional to pick one to get started with. Optimizing the right journey that has added value for your target group, can be done using the available resources, and fits...
by Danny Peters | Feb 18, 2020 | All, Customer Journey Mapping
From your perspective, it probably looks like your organisation is doing its utmost to put Customer Experience first. Then how come only 6% of customers indicate feeling heard and seen when 80% of organisations claim to build their business around the customer? (Bain...
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