Journey Management Platform

holistic and scalable
Implement Customer Experience Management as a Way of Working

Customer centricity
Ensure a consistent and supported customer centric organization. Use Customer Journey Mapping and Customer Journey measurements.

Measure to understand
Data connectors allows you to compare Customer Journey’s and the CX Life Cycle Model®. You can zoom in and zoom out, so that insights arise.

Agile teams
Collaborate in a remote environment, effectively and with standard templates. Prioritize which Customer Journey deserves attention. Let teams help each other.

Plan of Action
With insights, owners and Customer Journey’s it is possible to create an action plan. A brand, segment or product group can focus on customer experience.

Standard methodologies
Milkymap has standard methods and techniques that help the entire organization. Get started independently and let the platform and the methodologies support you.

Impact on customer and organisation
By means of KPI management it is possible to increase both customer value and organizational value. Contribute to the business objectives and prove your added value.
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“No matter how complex and profound our Customer Journey’s become in the organization, they always connect in the holistic CX Life Cycle Model.”